Do your customers know your data practices?
People are unlikely to remember every detail of your privacy policy. Tell people about sensitive data collection when it’s relevant so they can make informed decisions.
Many organizations assume that no one would opt into data collection if given a choice. Worse, many organizations intentionally make it difficult to disable data collection or have it deleted.
Give people choices and control over their data. They will trust and respect your brand more when you do.
An effective policy tells people what data you collect, who you share it with, and how you handle it.
Your Privacy Policy should be easy to search and in plain language. People don’t appreciate when policies don’t explain basic points, are unnecessarily lengthy, or hard to find.
Transparency Reports are a useful way to explain how your organization handles government requests for customer information. If you don’t receive these types of requests, it can be helpful to explain how you would handle this prospectively.
